May 23rd, 2018
Last week our Milanese colleagues came to visit our offices in Belgium. In addition to educational workshops, interesting meetings and cosy small talks we also obtained insights into the Italian market. The conclusion: five differences in the Italian and Belgian digitalization: International vs. local campaigns The first difference occurs in the kind of customers. The ...
May 17th, 2018
GDPR 101: start with awareness To start, you have to be sure that your employees in the company are aware of the GDPR. Inform workers about the upcoming changes and make sure that the key people know what GDPR means. They have to indicate on which things the company must intervene in order to be compliant ...
April 25th, 2018
The protection of personal data is a must for any business right now. Developments such as the cloud and social media – and the enormous amounts of data that accompany it – make a new European privacy law necessary. The GDPR is in fact the result of a revision of the European legislation of 1995; the Data Protection Dire...
April 18th, 2018
Since last week, Madzuli Agency takes part in the charter ‘Sustainable entrepreneurship’ of Voka Belgium. Our action plan, with the aim to achieve the charter, was approved over the past week. So we are on the right track. The Voka charter has 5 main pillars: people, planet, peace, partnership and prosperity. It is intended that Madzuli Agen...
April 4th, 2018
Digital advertising is not that easy for everyone. For one person it’s the usual business, for the other one a completely unknown world. Just spreading your message online is not enough, it also needs to be targeted with the right audience if you want to achieve better results. Strong and relevant content is critical fo...