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French Fries vs Spaghetti – Digital Belgium vs Digital Italy

May 23rd, 2018

Last week our Milanese colleagues came to visit our offices in Belgium. In addition to educational workshops, interesting meetings and cosy small talks we also obtained insights into the Italian market. The conclusion: five differences in the Italian and Belgian digitalization: International vs. local campaigns The first difference occurs in the kind of customers. The ...

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GDPR Checklist: make your company compliant with these tips

May 17th, 2018

GDPR 101: start with awareness To start, you have to be sure that your employees in the company are aware of the GDPR. Inform workers about the upcoming changes and make sure that the key people know what GDPR means. They have to indicate on which things the company must intervene in order to be compliant ...

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What about the General Data Protection Regulation?

April 25th, 2018

The protection of personal data is a must for any business right now. Developments such as the cloud and social media – and the enormous amounts of data that accompany it – make a new European privacy law necessary. The GDPR is in fact the result of a revision of the European legislation of 1995; the Data Protection Dire...

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Voka Charter ‘Sustainable entrepreneurship’

April 18th, 2018

Since last week, Madzuli Agency takes part in the charter ‘Sustainable entrepreneurship’ of Voka Belgium. Our action plan, with the aim to achieve the charter, was approved over the past week. So we are on the right track. The Voka charter has 5 main pillars: people, planet, peace, partnership and prosperity. It is intended that Madzuli Agen...

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How to: digital advertising in 2018

April 4th, 2018

Digital advertising is not that easy for everyone. For one person it’s the usual business, for the other one a completely unknown world. Just spreading your message online is not enough, it also needs to be targeted with the right audience if you want to achieve better results. Strong and relevant content is critical fo...

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